Month: September 2009

Youth Marketing for Non profits

Youth Marketing for Non profits

With the increased number of organisations especially non-profits looking at how they can engage with young people the video below, by Graham Brown of Mobile Youth, gives an insightful overview of what these organisations can do to reach their youth target market. The Reconstructed Project also featured in this video as we continue spreading the …

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The use of Facebook for social encouragement in a Community in Tension

The use of Facebook for social encouragement in a Community in Tension

Web 2.0 services are continuing to serve the online communities by enhancing interactions and communication among these communities. From MySpace to Facebook, the online communities are able to communicate effectively and efficiently. The world is getting smaller because a friend is just a click away on the internet. Web 2.0 services have created a virtual …

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Digital Citizen Indaba 4.0

Digital Citizen Indaba 4.0

Today is the start of the fourth Digital Citizen Indaba (DCI) which is part of the Highway Africa Conference. It is hosted at Rhodes University in Grahamstown, South Africa. DCI is an annual event that brings together bloggers, online and mobile journalists, citizen reporters, new media practitioners, online industry experts and civil society representatives. This …

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The Art of Mobile Counselling – Part 3

The Art of Mobile Counselling – Part 3

Continuing our journey on exploring “The Art of Mobile Counselling” today we will look at what is known as Text language or “Textese“. This is a language and culture that is increasingly used by mobile chat users. As a mobile counsellor being familiar with how the language evolved is important and to understand how the …

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Mobile Youth: Youth Marketing for the Public Sector

Mobile Youth: Youth Marketing for the Public Sector

This week the Drug Advice Support service to mobilise youth in support of social good was featured on Mobile Youth website and Upstart Radio. An eBook “Youth Marketing for the Public Sector” by Graham Brown explores various ways how brands and public sector organisations have engaged youth in social programs. In our case the key …

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Mobile language preferences by users on MXit

Mobile language preferences by users on MXit

One of the projects that we are collaborating with is the Red MXit information service offering HIV info to users in different languages. This project is currently be managed by Cell-Life and the idea is to give access to information on the MXit platform. The user have to add the service on the MXit profile …

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